About

Inspiring audiences worldwide, challenging the status quo and creating impactful experiences – that’s what I do!

Combining my entrepreneurial spirit with my love of music and its power to connect (with) people, I work with clients, artists and partners worldwide.

I am a European-based entrepreneur and consultant, with 5 years of experience living and working in Canada, and I specialize in team leadership, entrepreneurship, project and event management, artist relations and negotiations.

I undertake end-to-end strategy and execution of projects both small and large scale in terms of size (up to 40,000 in-person, 1.5M hybrid), artists (marginalized, local and A-list), organizations (NGO, non-for-profit, festivals, labels, TEDx) and across borders (Canada, USA, Scandinavia, Africa, India).

Sound of Innovation aka. Heine Nielsen Kofoed:

  • Working in the music business since 2009
  • Curation, artist relations, diversifying the stage line-up and audience experiences
  • Working with A-list talent and agents worldwide
  • Working with Canadian NGOs
  • Advocating for marginalized artists
  • Co-organizer of Denmark’s and Canada’s largest TEDx events
  • Founder of a record label and aggregator company in Scandinavia
  • Lecturer on sound branding and entrepreneurship
  • Master of Arts in Musicology & Entrepreneurship (Aarhus University, Denmark)

I have a growth mindset, I am curious and I am motivated by development – of myself and the companies and people I work with. I thrive in creative, diverse teams and by leading cross-functional projects reinforcing these dynamics in order to reach goals together and create great win-win results for all stakeholders.


See some of my projects here, and feel free to connect


  • #UnpluggedTogether | Virtual Fundraiser Event Series (2021)

    #UnpluggedTogether | Virtual Fundraiser Event Series (2021)

    NGO fundraising in pandemic times The international NGO Make Music Matter, working in 8 countries with its innovative music therapy program Healing in Harmony, is constantly, like many other NGOs, looking to raise funds for […]


  • #StayHome with #BollywoodMonster Mashup | Virtual Festival (2020, 2021)

    #StayHome with #BollywoodMonster Mashup | Virtual Festival (2020, 2021)

    From 9 years of a local 40,000 people audience in-person…to a first-time global 1.5M views virtual festival Canada’s largest South Asian festival since 2011 was used to a 40,000 people audience in-person – enter the […]


  • Afora | Remix Community (2020)

    Afora | Remix Community (2020)

    Reimagining the voices and journeys of trauma survivors A4A (Artists for Artists) Records & Publishing is home for recordings and projects that are changing the world – one voice at a time – by representing […]



See more projects here